I should add that when I am an early adopter/ground breaker, it is rarely because I anticipate that these things will become popular. I just like 'em.
I think Reebok sneakers are my classic example. I discovered them around 1982 and discovered they fit better than any sneaker I had ever worn. I was hooked. I saw them rise in popularity, and I kept wearing them. Then they became ubiquitous and I was still wearing them. Then they dropped out of fashion and I was still wearing them. Then you could hardly find anyone wearing them and I was still wearing them. Finally, the brand continued, but they labeled my particular type of them "Reebok Classics" and only sold them in off-price stores and I was still wearing them. Then they discontinued almost all the styles in the Classics line and I was still wearing them.
(I'd still be wearing them today if my chiropractor hadn't frowned on their lack of arch support.)
Thus the same choice starts ground breaking and ends stick in the mud! :-)
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I think Reebok sneakers are my classic example. I discovered them around 1982 and discovered they fit better than any sneaker I had ever worn. I was hooked. I saw them rise in popularity, and I kept wearing them. Then they became ubiquitous and I was still wearing them. Then they dropped out of fashion and I was still wearing them. Then you could hardly find anyone wearing them and I was still wearing them. Finally, the brand continued, but they labeled my particular type of them "Reebok Classics" and only sold them in off-price stores and I was still wearing them. Then they discontinued almost all the styles in the Classics line and I was still wearing them.
(I'd still be wearing them today if my chiropractor hadn't frowned on their lack of arch support.)
Thus the same choice starts ground breaking and ends stick in the mud! :-)