Marketing flub
Nov. 27th, 2012 01:45 pmRule 1: Know your audience.
Failure 1, exhibit a (marketing email): "If you’ve been handed the dreaded task of planning the next company outing or holiday party, we’ve got you covered."
Dude, I, and presumably most of the other people on your list are event planners. The notion that we dread what we do? Incorrect.
Failure 1, exhibit a (marketing email): "If you’ve been handed the dreaded task of planning the next company outing or holiday party, we’ve got you covered."
Dude, I, and presumably most of the other people on your list are event planners. The notion that we dread what we do? Incorrect.